Tuesday afternoon in SF: Design 2.0 panel discussion
Products and their Ecosystems:
Understanding the power of context in product innovation
San Francisco, CA - June 6, 2006
Products exist in a vast, often-messy environment of services, brands, cultures and competitors. But successful companies are realizing that deliberately and strategically designing products for the context in which they live can result in more imaginative, better integrated, and ultimately more humane offerings. From MP3 players and gaming consoles to kitchen appliances and office furniture, this panel discussion will focus on how to incorporate holistic thinking into product development, creating objects that are not only sensitive to their surroundings, but often define them.
Moderator:
Jessie Scanlon - BusinessWeek
Speakers:
Steve Portigal - Portigal Consulting
Diego Rodriguez - IDEO, MetaCool
Peter Rojas - Engadget
Robyn Waters - RW Trend
Schedule:
Tuesday 6th June, 2006
1:00 - 2:00 PM - Check in
2:00 - 4:30 PM - Presentations and panel discussion
4:30 - 6:00 PM - Cocktail reception
Venue:
111 Minna Gallery
111 Minna Street
San Francisco, CA